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Only build products you would *NEED* to buy!

This may be the reason why so many people love Apple. This thing is that those that build Apple products love the products they build! If it happens to be a failure? So what? Let’s build another one that will not be a failure. Steve Jobs clearly has an influence on this culture because he …

This may be the reason why so many people love Apple. This thing is that those that build Apple products love the products they build! If it happens to be a failure? So what? Let’s build another one that will not be a failure.

Steve Jobs clearly has an influence on this culture because he did the same at Pixar!

So, in summary: the only way to build great products is to get the people that build them to be excited about the product (truly excited, not “corporatese” excited).

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The #NoEstimates book and its companion volumes

Chapter 1 · Free PDF

What if better planning started with a different question?

The first chapter of #NoEstimates argues that the “deliver on time” challenge is answered by a different question. Read it, and see whether it changes how you plan the next piece of work.

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